Code of Conduct for AI Generated Content
Issued by 7awi Digital Publishing and Marketing
As part of 7awi’s commitment to the highest standards of professionalism and quality in content production, and its dedication to delivering accurate and reliable information across all its specialized platforms (fashion & beauty, health & wellness, automotive, and more), this Code of Conduct provides a regulatory and ethical framework for using AI tools in content generation.
These rules aim to ensure the integrity of published content and maintain the editorial credibility of each of 7awi’s platforms.
1. Accuracy and Credibility
- No medical, scientific, or technical information may be published without proper verification from reliable and approved sources.
- All sensitive content must be reviewed by a qualified human expert before publication.
- 7awi uses AI tools as assistants in content creation, not as final sources of information.
2. Transparency
- Disclosure of the use of AI in content creation must be made when contextually necessary.
- It is prohibited to present AI generated content as fully written by a human if that is not the case, especially for specialized or analytical articles.
3. Professionalism and Editorial Style
- Content must align with the editorial identity of each platform owned by 7awi.
- Poor language, repetitive or illogical phrasing, and awkward syntax are strictly prohibited.
- Any tone that is offensive, biased, or discriminatory in any way is not allowed.
4. Copyright and Intellectual Property
- Publishing content that is plagiarized or infringes on copyright, even if generated by AI, is strictly forbidden.
- Sources must be cited when summarizing or quoting from studies or articles. AI tools should not be credited as originators of ideas.
5. Originality and Non-Deception
- Recycling content automatically without adding value or context is not permitted.
- Headlines must accurately reflect the content and avoid misleading or clickbait style wording.
6. Mandatory Human Review
- No AI generated content may be published without thorough human editorial and expert review.
- 7awi assigns a specialized editorial team to review this type of content before publication.
7. Privacy and Data Protection
- Including real personal information in AI generated content without explicit consent is strictly forbidden.
- Creating fictional scenarios that may be interpreted as real events involving actual individuals or entities is not allowed.
8. Updates and Accountability
- This Code of Conduct is reviewed periodically by 7awi’s content management team to reflect developments in AI tools and media practices.
- Editorial teams are fully accountable for complying with these policies.
9. Training and Development
- 7awi is committed to providing regular training for writers and editors to enhance their understanding of AI capabilities and limitations.
- The company encourages teams to utilize these tools ethically and constructively to support, not compromise, content quality.
